TODAY’S ASSIGNMENT
Welcome to the final day of the visual brand challenge. The conclusion module is designed to
equip you with valuable tools to guide you as you continue your visual brand journey. One key
tool is the Visual BranStyle Guide Worksheet found on page sixteen of your Visual
Brand Challenge Workbook. The easiest way to complete it digitally is by using Adobe
Acrobat.
You can easily customize the gray blocks with your brand colors, enter your color codes,
and paste different versions of your logo in the designated spaces. Alternatively, you can
print it, and then cut and paste your visual brand elements in place. What’s important is that
you create a clear set of visual brand guidelines to follow.
Thank you for participating in the Visual Brand Challenge.
KEY STEPS
- Use the resources in Module 5: Conclusion to bolster your Visual Brand.
- Save your results.
- Visit Bulb Graphics and In the Craft Room for more creative resources like this.
- Share the Visual Brand Challenge link with others who could benefit from the course. It’s free.
SHARE YOUR FINDINGS
How did it go? Share your experience in the Visual Brand Challenge Facebook Group.
About this Course
The Visual Brand Challenge helps you enhance your business’s visual brand by thoroughly yet concisely reviewing your current marketing materials. It’s perfect for entrepreneurs with a clear mission and vision who are actively promoting their products or services. Through brief videos and simple activities, this mini-course will guide you in streamlining your visual brand to make it more recognizable and memorable for your target customers.
About In the Craft Room
In the Craft Room is a Georgia-based nonprofit celebrating art, sustainability, and well-being through diverse creative programs. We offer mini visual branding courses for small businesses, art classes for all ages, and produce family-friendly, independent film and video projects. The organization is currently in the process of obtaining 501(c)(3) status.
About Your Instructor
Joey owns Bulb Graphics, LLC, a graphic design agency with 25 years of experience helping businesses of all sizes develop strong visual brands. As an artist, she paints on canvas and wood, creates small furniture, and transforms used and discarded objects into new, functional pieces. She is also the founder of In the Craft Room, a nonprofit dedicated to fostering creativity and sustainability.
